Business Books

Dare To Inspire Shares the Fire of Inspiration In Work and Life

Dare To Inspire Seems like everyone wants to provide affirmations, as way to inspire . Yet true inspiration requires a more systematic and organized effort to be sustainable. If you are looking for inspiration in your career or team, you should check out the book Dare To Inspire –  Sustain The Fire of Inspiration In …

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The Hero Factor Explains How Great Leaders Transform Organizations

The Hero Factor Maintaining ethics is critical for building  value in a business. These days staying on top of those ethics is requiring the strength of a Marvel or DC superhero. Fortunately, a more real-world way to be heroic in your business ethics exists. Read The Hero Factor: How Great Leaders Transform Organizations and Create Winning Cultures …

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Tech Humanist Shows How to Make Technology Better

Tech Humanist If 2020 will come to mean anything to business owners, the year will be about making real life and digital life instances genuine for customers.  The reckoning Facebook experienced in 2018, combined with a stronger effort to combat fraudulent social media content in 2019, reflects the societal desire for meaningful interactions. When it …

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Creative Selection – Inside Apple’s Design Process During the Golden Age

Creative Selection Steve Jobs is a business icon whose influence beyond his company Apple is still felt today. Much was written about him and his legacy after his death, and since Jobs’ passing Apple has transitioned into a new era under current CEO Tim Cook. With all the attention Jobs received, I find it fascinating …

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Be A Startup Superstar Outlines the Path to Success Working at a Startup

Be A Startup Superstar High profile startups like WeWork took a beating after their IPO launch failure. But the proliferation of people interested in startups remains a constant. Startup managers seek talent. They remain eager to shepherd new startups to success. Do you feel you could do the job? Read Be A Startup Superstar – Ignite Your …

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The Amazon Management System Reveals the Ultimate Digital Business Engine

The Amazon Management System Amazon : among entrepreneurs, no name more embodies the ideal of business success. Many businesses may identify with the famous platform. But many also want to understand how to develop a strategy with similar success. New York Times best-selling author Ram Charan teams up with successful McKinsey consultant Julia Yang. The …

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Love is Just Damn Good Business Doing What you Love, Serving People

Love and business shouldn’t mix, says the old adage. Should they not? Since business is about creating and maintaining relationships, and love fuels relationships, mixing love and business could fuel phenomenal success. This is the premise of Love is Just Damn Good Business:  Do What You Love – In the Service of People – Who …

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Ignore Your Customers (And They’ll Go Away): A Customer Service Playbook

Micah Solomon, a world renowned customer service expert, is one of those people who does mystery shopping for large brands. You’ve probably heard of mystery shopping. It’s a method to provide feedback about the customer service experience. A mystery shopper is a qualified individual who goes out, shops (or otherwise experiences a product or service) …

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How to Ditch the Act and Build Your Personal Brand the Authentic Way

We marketers have a saying “Your mess is your message.” And whenever I tell a business owner to be open about their humanity, I get this startled deer-in-the-headlights kind of stare. “What?! Why would I want to share all my failures?  Won’t that turn potential customers away?” The answer is NO! In fact, it will …

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